Let us take a look at different types of closing techniques.
For this one, you will ask the client directly how they would like to close.
Example: “Is there anything preventing you from working with me? I can walk you through the steps to ensure a smooth close.”
Here, you ask your client questions that keep the conversation moving towards a closing deal, assuming that it is heading in that direction.
Example: “Let’s get this scheduled. We’re going to meet up on the 25th of this month. Does this work for you?”
You put your own personal touch for this one by crafting a personalized closing deal that identifies with the client.
Example: “It seems like you would be a great fit for this. How would you feel about getting started right now?”
This type of close is intense––so intense, in fact, that you will want to reserve it for clients you have connected with enough to understand their style and how they might react to such a tactic.
Example: “May I ask what’s holding you back from this limited offer? I looked into the issues you’re facing and know that it will only continue to get worse if you do nothing.”
Here, you naturally integrate a deal into the conversation. Similar to the assumptive close, this works well with clients who are likely going to work with you.
Example: “It has been so nice talking with you. Do you have any other questions for me? If not, it takes about 10 minutes to get you set up with our software.”
If a client is uncertain, you can take a more urgent approach that may inspire more action.
Example: “Please keep in mind that this offer is only available until next week.”
It can be overwhelming, and you may feel confident about it right away. However, it is all about knowing what to say, how to interact with the client, and what not to do if they may be exhibiting signs of restraint.
The key to an effective closing deal is following a routine that consistently promotes results. Examples of this include statements that are assertive, affirming, and persuasive. Clients are more likely to work with you if you are deliberate with your speech and act upon your promises.
Try to consider the amount of time that you could save by having clients refer to your automated for basic information like emails or schedules. This can allow you to speak with them directly faster, thus allowing you to make more sales in a shorter amount of time.
Take some time to think about your selling process. Are there ways that you could automate it in an efficient manner? Possibly using logic tree questions and answers and bots. This can allow you to organize the way you work with clients and help them navigate the selling process in a persuasive and proficient manner.
It is one thing to be good at closing sales in person, but when automating your marketing strategy, it becomes even more essential that you are aware of the resources available for you to use. Much like you would do in person, make sure that you are covering all of the basic questions and responses that would occur in a typical sales setting.
Use automated and regular sales techniques such as assertive language that allows the client to properly think about their decisions. Also use bots and logic tree what/if scenarios.
If it is possible to automate any portion of your sales technique, do it. The less time you are spending on data entry or responding to emails, the more time you have left to work with your client directly.
The key to automating your closes is maintaining consistency, implementing typical sales techniques, and exhibiting positive customer service. This can all be done using an automated system, which will help you manage your sales approach in an efficient and timely manner.
At the end of the day, closing is an art. You want to work hard to lead your prospect toward the right decision––enlisting your services.
