Great Resignation - Outsource Marketing
Tech, Automation, Content, Social Media, and Design
As the pandemic continues, the full impact on the job market is yet unseen. In April 2021, a record number of people would leave their jobs. This stat is getting broken every single month since. Resignations are continuing to rise in nearly every industry.
The inflation of workers leaving their job has put a bump in the road for many employers. How can they fill the void in a society that increasingly isn’t interested in work?
To understand the solutions, we must first dive into the Great Resignation–what it is and the challenges itcan create.
Let’s take a closer look a the Great Resignation and the key business solutions.
What is the Great Resignation?
“The Great Resignation” refers to the record number of people leaving their job in the wake of the pandemic. Anthony Klotz, Associate Professor at Texas A&M, coined the term. His prediction at the start of the year that many would leave their jobs as normalcy returns is playing out in front of us today.
The trend of increasing resignations continues to this day. A report from the Bureau of Labor Statistics indicates a record 4.4m people quit their jobs in September. As these numbers rise, business leaders will find themselves struggling more and more to keep up in key areas.
Many different elements fuel this movement. As Klotz pointed out, some of the people quitting simply weren’t confident enough to do so when they wanted to at the start of the pandemic. For others, they may feel as though the time away changed the way they viewed their job. A disconnect on the view of returning to the office may also play a key role.
Whatever the cause, the flow of employees out the door has left business owners with some difficult considerations.
Challenges for Business Leaders
- Difficulty filling key roles - Despite large unemployment numbers, many are finding that key roles are becoming harder to fill because of all the employees leaving. Mid-level employees requiring more experience resign at higher rates than their entry-level counterparts.
- Less manpower for crucial tasks - As more mid-career employees leave, companies find key elements of their business failing. For example, it can be detrimental to overlook crucial marketing tasks. Especially as businesses face economic uncertainty.
- Struggling to keep up with the outflux of employees - As manpower diminishes, it will become harder to take the time to appropriately screen candidates. As the problem worsens and the job market takes longer to rebound, it will become only more difficult to keep up with the employees as they leave.
All these issues can bring business to a standstill. In some cases, they can even lead to closing the doors on what would have otherwise been a successful business.
How to Survive Great Resignation
Is there a solution to the pain companies face today? With vacancies in employment becoming harder to fill, many are beginning to look outward. Outsourcing marketing (e.g. technology, automation, content, design work) to an expert like Engage 2 Engage has many advantages. Some of the top reasons to turn to Engage 2 Engage for marketing right now include:
- Alleviate the burden from your shoulders.
- Maintain effective marketing no matter what.
- Reduce the need to hire and train.
- Save time to dedicate to your core business competencies.
Services
At Engage 2 Engage, we offer comprehensive marketing services for small businesses and entrepreneurs including automation, web tech, social media, design, and more. Our goal is to help you get your message to the right audience at the right time.
Our done-with-you and done-for-you programs include the following options:
- Launch your business online with the help of our team. We develop a weekly roadmap for a 2-month plan to help you launch your dream business.
- Website design and re-design. A well-designed website it vital for your online presence and the long-term success of your business. Our web design services include a custom theme, security updates, top plug-ins, navigation, content, checkout, performance elements, images, and more.
- Google SEO. We optimize your site to help you rank higher and get in front of your most relevant prospects.
- Social media marketing. Social media channels are another important area of your online presence.
- We help you attract and engage leads using effective social media strategy.
Engage 2 Engage is Here to Help
As time goes on, the trend of resignations is likely to continue its current trajectory. Companies that will be successful at the other end of this shift are preparing for it now. It’s important to ensure that somebody is on your side and keeping up with the changing rhythms of the industry.
Even with a full team of staff members, keeping up with marketing trends can be difficult. That’s why leveraging a knowledgeable team like Engage 2 Engage is so vital. We handle your key marketing efforts to help you reach your full potential regardless of challenges like the Great Resignation.
At Engage 2 Engage, we provide the very best in web tech, automation, content, and design services. Our team is dedicated to helping you build a strong, scalable, and sustainable online presence. Contact us today to learn more about our Programs and how they can help your business.
